If you capture any kind of data and you need to transform it into information to help you make decisions to change things for the better, you’ll you’ll need tools that are powerful, flexible, easy to use and cost effective.
Business intelligence (BI) is the set of techniques and tools for the transformation of raw data into meaningful and useful information for business analysis purposes. BI technologies are capable of handling large amounts of unstructured data to help identify, develop and otherwise create new strategic business opportunities. The goal of BI is to allow for the easy interpretation of these large volumes of data. Identifying new opportunities and implementing an effective strategy based on insights can provide businesses with a competitive market advantage and long-term stability.
BI can be used to support a wide range of business decisions ranging from operating to strategic. Basic operating decisions include product positioning or pricing. Strategic business decisions include priorities, goals and directions at the broadest level. In all cases, BI is most effective when it combines data derived from the market in which a company operates (external data) with date from company sources internal to the business such as financial and operations data (internal data). When combined, external and internal data can provide a more complete picture which, in effect, creates an “intelligence” that cannot be derived by any singular set of data.
At IMS we understand System 21 and can ensure that any solution we deliver will match and exceed your requirements. Because we know the iSeries database, we can ensure that the data is mapped to provide all of the analysis you require, unlike most BI vendors.
We believe that this gives us a unique advantage.